
2012 Sponsorship Guide
Sponsorships are affordable, beginning at $750, and have a range of benefits that allow you to have direct contact with those in the industry making the buying decisions.
All sponsors will be recognized at general opening.
Conference at a Glance
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Targeted Audience
SponsorshipSponsoring gives you a direct connection with industry professionals in a format maximizing your networking, sales opportunities and brand extension. Moreover, sponsoring will allow you to immediately take advantage of a third party endorsement from attendees currently using your company’s services or product. Sponsorships are affordable, beginning at $750, and have a range of benefits. Vendor Fair Tabletop ExhibitsA tabletop vendor fair is available on Tuesday, May 15, 2012 from 7:00-8:30 pm and Wednesday, May 16, 2012 from 7:00 am to 6:30 pm**, with sponsors receiving first priority. These tabletop exhibits provide direct contact with attendees to interface and demonstrate products and services. As a traffic enhancer, attendees will be encouraged to visit all vendors through a prize drawing. Tabletop exhibits are included in the Diamond, Platinum and Gold Sponsorship levels or can be purchased individually for $1,250. |
Sponsorship & Benefits
Become a sponsor of the 30th Annual Truck Blue Book Conference and enjoy numerous benefits and opportunities. As a sponsor, your company will be directly exposed to and able to connect with a wide variety of leaders in the commercial truck industry.
Diamond Sponsor — $7,500+
Platinum Sponsor — $5,000-$5,500
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Gold Sponsor — $4,000-$4,500
Silver Sponsor — $2,625 - $3,150
Bronze Sponsor — $1,000 – $1,750
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Individualized Sponsorship Opportunities
| Morning Break | $1,750 | Golf Presenting | $5,000 | Conference Pens | $1,500 |
| Afternoon Break | $1,750 | Golf Hole (18) | $750 | Registration Desk | $2,625 |
| Wednesday Breakfast (2) | $2,625 | Golf Contests (each) | $1,000 | Room Key | $5,500 |
| Wednesday Lunch (2) | $3,000 | Golf Drink Ticket (2) | $1,500 | General Session | $3,000 |
| Welcome Reception (4) | $3,150 | Golf Lunch (2) | $1,750 | Guest Speaker | $4,000 |
| Ending Reception (4) | $2,625 | Lanyards | $4,200 | Keynote Speaker | $7,500 |
| Vendor Fair Drawing | $1,700 | Attendee Magazine | $4,500 | ||
| Vendor Fair Presenting | $3,150 | Full Page Ad in Attendee Magazine | $750 | ||
| Vendor Fair Tabletop | $1,250 | Half Page Ad in Attendee Magazine | $500 | ||
Attendee Magazine Production Specs
Download the Attendee Magazine Production Specs for details regarding ad space dimensions, ad submission and digital ad specifications.
99% of conference attendees are used truck industry professionals, which means you spend time interacting with your prospects and customers, not spouses. 80% are used truck dealer managers representing 1,000 sales locations from across North America. This group of dealer attendees is almost equally balanced between franchised and independent outlets. In addition, there are used truck sales professionals from fleets, leasing and finance companies. The final 20% of attendees are your fellow leading industry suppliers. The focus on targeted attendees and providing the best networking will allow you to connect with attendees representing millions of dollars of buying power. 